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Brand Update

Category 7

Monday, March 29, 2010

Bebo to endorse Sony Ericsson




After seeing Kareena Kapoor in ads for Airtel,Lux,Sony Vaio we will be seeing Kareena in her latest brand ambassador's avtar for Sony Ericsson Mobile Phones.Bebo has now been chosen as the fresh new face of Sony Ericson’s Vivaz and Xperia cell phones.Hirokazu Ishizuka, corporate vice president and head of Asia Pacific region said "We have signed a regional partnership with MTV, whereby the Xperia X10 users will have exclusive access to the MTV application that will provide them news feeds and other updates from the channel,”

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