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Category 5

Brand Update

  • Linc's 'Refill More' campaign

  • Canada's tourism brand ambassador in India

  • Mary Kom - Herbalife's brand ambassador

  • Puma launches Bolt Collection

  • Al Pacino does his first-ever product endorsement, for an Australian coffee.

  • The Puma solar phone !!!!!

  • Category 7

    Tuesday, November 7, 2006

    BiZDoM 3*3 BiZ QuiZ 2

    CoMpQdOm
    1. The ____AG has taken the goal to set a new standard in web hosting, to better serve the needs of the community. A virtually endless scalable system has been intended with more than 1000 Terabytes of space and 80 Gigabit/s of internet-bandwidth. I am sure you can’t have untouched by it.

    RapidShare



    2. Back during the Internet boom days, _____was truly dynamic and innovative. And they proved it by doing things like advertising their website on fruit label (this was back during the boom time, remember). What was innovative about their offerings was that they allowed a searcher to do natural language searching: enter a question instead of a search query

    Ask Jeeves



    3. The word _____ has been around for many years and was even referred to in 1595 by Shakespeare in Richard II (Act 3, Scene 3)

    Portal



    FinQdOm (Finance Q)

    4. This Greek represents the rate of change between an option portfolio's value and the underlying asset's volatility - in other words, sensitivity to volatility.

    Vega



    5. It was originally coined in the 18th century, at the London Stock Exchange, to refer to a broker who defaulted on his debts, thus gone bankrupted due to the stock market

    Lame duck



    6. This model was introduced by Jack Treynor, William Sharpe, John Lintner and Jan Mossin independently, building on the earlier work of Harry Markowitz on diversification and modern portfolio theory
    Capital Asset Pricing Model

    PicQdOm

    7. Identify the advertiser.

















    Wills Life style (I will try to avoid such question from now onward)


    8. Identify him, though not related to business but a must know.














    Barry O’ Brain (quizzing dynasty)



    9. Identify this management guru













    Father of Scientific Management F. W Taylor



    सिद्धार्थ मिश्रा
    Siddhart.misra@gmail.com

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