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Category 5

Brand Update

  • Linc's 'Refill More' campaign

  • Canada's tourism brand ambassador in India

  • Mary Kom - Herbalife's brand ambassador

  • Puma launches Bolt Collection

  • Al Pacino does his first-ever product endorsement, for an Australian coffee.

  • The Puma solar phone !!!!!

  • Category 7

    Thursday, June 18, 2009

    Yahoo! launches contest in search of eco-friendly ideas


    Yahoo! Launched a micro-site "green" in conjunction with an interactive campaign called Make it green. The site invites users to upload their ideas for making more sustainable life, as well as other ideas that can afford to do projects in eco-friendly home.
    We’re searching for the best new green products and do-it-yourself projects so we can turn them into real products. What’s in it for you? A chance to star on the PBS TV show Everyday Edisons, a check for $2500, and the glory of knowing that your little planet-saving idea is lining the shelves of stores. Not particularly inventive? That’s ok — just go give a thumbs up to whatever idea you like best. You’ve got until June 30th.

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