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Category 5

Brand Update

  • Linc's 'Refill More' campaign

  • Canada's tourism brand ambassador in India

  • Mary Kom - Herbalife's brand ambassador

  • Puma launches Bolt Collection

  • Al Pacino does his first-ever product endorsement, for an Australian coffee.

  • The Puma solar phone !!!!!

  • Category 7

    Tuesday, March 30, 2010

    Google Shopping Tool

    Search engine Google added another tool, Google Shopping, to its platform, enabling users to get information about products and their prices online. It will gather information about products and prices automatically by scanning millions of Indian Web pages and extracts product names, prices and images. Through this information from more than 30 thousand Indian Internet sites can be track down.


    Google's research shows that, Indian Consumers on an average spend 35 per cent of their time researching for products online before they make a purchase decision.

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