In an attempt to steal the money ZEE Networks decided to start a new channel TEN CRICKET from August 10 onwards. Rates of their channels cannot be hiked as per TRAI rules..An option open before them is to start a new channel and migrate certain contents to that channel.
The tri series in Srilanka will be first of series to be telecast on this channel.
In the next six months, Ten Cricket plans to telecast 8 Test Matches, 25 ODI’s & 5 T20’s. Ten Cricket will also telecast the important India-South Africa series comprising of 3 Test Matches, 5 One Day Internationals and 1 T20.
They broadcast rights of five cricket boards - Sri Lanka, South Africa, Pakistan, West Indies & Zimbabwe, bringing-in some of the best cricketing action from there.
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